Thursday, June 19, 2014

Simple-Complex-Simple mobile circle

Amazon launched it's first smartphone (Fire) today and entered competitive mobile market dominated by Apple and Samsung. Consumer electronics technology has evolved a long way in last decade or so but no other device has altered our day-to-day life and habits as much as the mobile device in our hands.

The Simple - Things were pretty simple when mobiles came into the market - the sole purpose was to communicate using phone - wirelessly.

The complex - Then phones became smart and started doing many things - complicating the matters. Now, all of have so many choices that we end up switching the devices and the platforms every year or so. It has led to data littering all over the place. For example, a simple task of maintaining an address book takes some googling to learn how to port from one platform to another, in the process duplicating the data. Is there a simple, easy to use platform agnostic solution that will integrate data across multiple systems and can be maintained by a non-technical person?

And simple again? - While we continue to excite ourselves with array of new features - 3D, curved screens and what not, isn't it also time to go simple and back to true basics?
 

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